| Attracting a customer is one thing,
retaining them is another. The visitor/ customer should find your
site interesting and they should keep coming back for more.
Sometimes bringing in their friends. That's a new customer for you.
Maintenance & upgradation, is caring about your site. It is
important if you intend to gain from the site.
Content Upgradation
Nobody wants to comeback & read the same text again &
again, even if they are coming purely to get an ubiquitous soap. Life
is constantly evolving. The content also should evolve, becoming
more lively, more catchy without much change in the gist of the
matter. Content should be brushed up at least once in a quarter,
& more frequently, as the traffic to your site increases.
Upgrading is free if you provide the content & if it is once
in a quarter. Please check the price indicator for further
details. Design Upgradation
Jazzing up the site at least once in a year is good, without
changing the structure & links in the site. Upgrade the design
to make the site fresh & contemporary.
A complete redo of the site design and navigation can also be
done. The Price indicator has the details. Technology
Upgradation
You may want to start accepting orders online or provide a
database. Or you would like streaming audio, video in your site.
Then it's time for technology upgradation. The changes for the
technology depends on the host you have. The price indicator will
show some insight. Log Statistics Analysis
For better gains from the site, your site should be fine tuned to
the customer preferences & their habits. You can know a lot
from knowing the visitor's most preferred pages, favorite times
and the way they came. A detailed analysis and report will
qualitatively improve your site & business prospects. It might
even be an eye-opener to your existing business. You can have a
complete set of graphics and figures.
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